Bitcoin bulls face make-or-break test in Lugano’s real-world payments push

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In the Swiss city of Lugano, asking “Can I pay this in Bitcoin?” is no longer a joke. Thanks to the city’s Plan ₿ initiative, residents can now pay nearly any municipal bill—taxes, fines, tuition, even waste collection—with Bitcoin or USDT. Payments are instantly converted into Swiss francs, so the city doesn’t hold crypto on its balance sheet.

The system works through Bitcoin Suisse or directly on the Lightning Network, with a small 1% fee for conversion. For small businesses, this is a big deal—credit card fees can run 2.5–3.4%, so paying with crypto actually saves money.

Lugano also built a circular economy around crypto payments. Using the city’s MyLugano app, shoppers earn up to 10% cashback in LVGA tokens when they pay with crypto at participating merchants. These tokens can then be used to pay for municipal services like parking or childcare, keeping money flowing locally.

The adoption is real and visible: over 350 merchants—from cafés to watch shops—now accept Lightning payments. One shop owner summed it up: “Bitcoin fees are below 1%, my card terminal takes up to 3.4%. I don’t need a philosophy degree to choose.”

Plan ₿ has also grown into a major hub for crypto ideas. The fourth Plan ₿ Forum in October 2025 drew over 4,000 participants from 64 countries, highlighting Lugano as a city actively building a working Bitcoin ecosystem.

For traders, this might not immediately move BTC’s price, but it’s a sign of real-world adoption. Every invoice paid in Bitcoin and flipped to francs adds a steady source of demand, slowly strengthening the network.

For Lugano, the focus is practical: taxes get paid, businesses save on fees, and residents can use crypto in daily life. Less hype, more receipts.