Pump.fun rejiggers memecoin fees to reward traders, not just creators

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Pump.fun, the popular memecoin launchpad on Solana, is changing how creator fees work after realizing last year’s system pushed people to create coins instead of actually trading them.

The platform admitted that its Dynamic Fees V1 model, launched in September, made it easier and safer to keep launching new coins, but didn’t do much to encourage real trading. And trading, according to Pump.fun, is what really keeps the platform alive.

Co-founder Alon Cohen spoke about the issue in his first post on X in over two months. He said the old fee system helped bring in new builders and increased activity on-chain, but it didn’t change how most memecoin creators behaved. Instead of taking risks and building active markets, many just focused on launching coins and walking away.

In simple terms, creator fees ended up rewarding low-risk coin creation instead of the high-risk trading that drives volume and excitement.

Dynamic Fees V1 used a tiered system where fees dropped as a token’s market cap grew. The idea was to balance growth and long-term health, but it didn’t have the impact the team hoped for.

Now, Pump.fun is rolling out a new creator fee sharing system. Teams can split fees across up to 10 wallets, transfer ownership of a coin, revoke update rights, and even decide fee percentages after launch. This gives creators more flexibility, but it’s only part of the plan.

Looking ahead, Pump.fun wants to move toward a market-driven model. That means traders, not creators, will decide if a token’s story is worth paying creator fees at all.

Cohen said these changes are just the beginning. As Pump.fun looks toward 2026, the goal is clear: shift rewards away from simple coin deployers and put more power in the hands of traders, the people who keep memecoin markets active, risky, and alive.